ASPIC STUDIO/ SUPERMARKET
11—2021
Photos Nidia Juárez
Proyecto Público Prim
CDMX
Mictlán or Mictlah is the underworld in Mexica mythology and the Nahua mythology of the Huasteca. Its creation is attributed to the four Tezcatlipocas. Commissioned by Supermarket for the launch of the collaboration between Sanchez Kane and Nike, we recreated a universe representing a journey to Mictlán.
The landscape consisted of a 5-meter edible diorama with 3D-printed mountains using corn filament, covered with chili powder or chocolate. It also featured stalactites made of pork cracklings, blue corn gorditas, mezcal-flavored gelatin, and candles. At the center lay a volcano with the model of the shoe. Visually stimulating, it also made a subtle reference to landscapes in the Mixteca region and, above all, to the Day of the Dead culture and its altars.